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Mecklenburg County ranks as top tourism destination in NC

The Charlotte region saw a record-setting $5.8 billion spent in 2023 by tourism within the county.

An aerial shot of Uptown Charlotte with Bank of America Stadium in the foreground.

Fortune 500 Companies in the Charlotte region include Bank of America, Lowe’s Home Improvement, Honeywell, Truist, and Duke Energy.

Photo via Wikimedia Commons

Charlotte is a destination. Known for rich history, growing culinary and music scenes + proximity to both mountains and beaches. We’re fortunate to experience the top city to move to in the country.

Locals aren’t the only ones who see Charlotte as a Queen (City). VisitNC, a division of the Economic Development Partnership of North Carolina, released new data showing 2023 was a record-setting year for visitor spending.

“Mecklenburg County continues to lead North Carolina as a top destination for travelers,” said Steve Bagwell, Chief Executive Officer of the Charlotte Regional Visitors Authority (CRVA). “In Charlotte, hospitality is more than just an industry; it’s a way of life that profoundly shapes how we live, work, and play.”

Passengers walk in separate directions against a line of trees inside Charlotte Douglas International Airport.

Charlotte Douglas International Airport had a record 53 million passengers in 2023.

Photo by CLTairport

Statewide, 2023 visitor spending reached a record $35.6 billion — a 6.9 percent increase over 2022. Here’s how Mecklenburg County fared:

Visitor data

  • 31 million | Estimated number of people who visited the Charlotte area
  • 69% | Average hotel occupancy
  • $124 | Average daily rate of a hotel
  • 53.4 million | People passed through the Charlotte Douglas International Airport

Economic impact from 2023

  • Ranked No. 1 for visitor spending in the state
  • $5.8 billion | Spent by domestic and international visitors
  • 36,310 | Tourism industry workers in the county
  • $185.7 million | Local taxes generated from travel-related occupancy, sales, and property taxes
  • $206 million | State tax revenue generated in Mecklenburg County
  • $337 | Tax savings created per resident

Statewide tourism

  • 43 million | Visitors
  • $97+ million | Visitor spending per day
  • $35.6 billion | Total spending by visitors in 2023
    • $997 million | Spent by international travelers
    • $34.6 billion | Spent by domestic travelers
  • $4.5 billion | Generated in federal, state, and local taxes
  • $518 | Average savings in state and local taxes by NC households
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